| ASIN: B07HWQLJQM
| ASIN: B01KWJG7DM
| ASIN: B00393L65S
| ASIN: 0307407314
| ASIN: B0000C0CJQ
| ASIN: B002ZKPG8O
| ASIN: B07DKY929H
| ASIN: B01MQQNBBQ
Provides tips for setting up a craft business along with instructions for sixteen sewing projects.
A former presidential speechwriter for Bill Clinton explores the hidden power of analogy to fuel thought, connect ideas, spark innovation, and shape outcomes. From the meatpacking plants that inspired Henry Ford's first moving assembly line to the domino theory that led America into Vietnam to the "bicycle for the mind" that Steve Jobs envisioned as the Macintosh computer, analogies have played a dynamic role in shaping the world around us--and still do today. Analogies are far more complex than their SAT stereotype and lie at the very core of human cognition and creativity. Once we become aware of this, we start seeing them everywhere--in ads, apps, political debates, legal arguments, logos, and euphemisms, to name just a few. At their very best, analogies inspire new ways of thinking, enable invention, and motivate people to action. Unfortunately, not every analogy that rings true is true. That's why, at their worst, analogies can deceive, manipulate, or mislead us into disaster. The challenge? Spotting the difference before it's too late. Rich with engaging stories, surprising examples, and a practical method to evaluate the truth or effectiveness of any analogy, Shortcut will improve critical thinking, enhance creativity, and offer readers a fresh approach to resolving some of today's most intractable challenges.
"From one of the stars of ABC's Shark Tank and QVC's Clever & Unique Creations by Lori Greiner comes a hands-on, nuts-and-bolts guide to getting a new product or company off the ground and making it a success. Turn your idea into a reality. Become your own boss. Make your first million. Achieve financial freedom. Lori Greiner shows you how. Lori Greiner is one of America's most successful, prolific, and sought-after entrepreneurs. But before she created her first hit product, all she had was a great idea, a tireless work ethic, and no clue how to get it to market. So Lori taught herself everything she needed to know about bringing an invention from concept to creation to consumers in months. She learned the ins and outs of business, manufacturing, investors, patents, marketing, and more. Now, five hundred million dollars in retail sales later, in an honest and straightforward fashion, Lori reveals the path she took to her wealth of experience and hard-won wisdom so that you, too, can achieve financial freedom and see your invention become reality. Invent It, Sell It, Bank It! is a hands-on, nuts-and-bolts guide to getting a new product or company off the ground and making it profitable. Sharing her own secret formula and personal stories along the way, she provides vital information and advice on topics that can often intimidate, frustrate, and stump aspiring entrepreneurs. Offering behind-the-scenes insights into her experiences on ABC's Shark Tank and QVC-TV's Clever & Unique Creations by Lori Greiner, as well as valuable lessons learned from the mistakes and triumphs of her early career, Lori proves that, with hard work and the right idea, anyone can turn themselves into the next overnight success. So a note to all the weekend inventors, armchair CEOs, and get-rich-quick dreamers: No more excuses! With Lori Greiner as your personal mentor, the only thing left to do is make your product, get out there, and sell it! Inside, Lori covers such topic as. Market research: Is your idea a hero or a zero? Don't be so fixated on the end result that you forget to make something that people actually want to buy. Product design: I have an idea, now what's next? From concept to prototype to final product: How do I make it and where do I start? Funding: Although loans, investments, and crowd-sourcing are great ways to access cash, first tap into your own resources as wisely as possible. Manufacturing: Seeing your final product roll off the assembly line is a magical moment, but there are things to watch out for so you get there in a cost-effective way. Protecting your idea: To patent or not to patent, and other things you can do to safeguard your idea. The secrets to selling successfully: You got the product made, now learn how to get people to buy it! Advance praise for Invent It, Sell It, Bank It! "I am used to dealing with Mavericks and Lori fits the bill! Lori Greiner's insightful and practical book, Invent It, Sell It, Bank It! should be on the required reading list for anyone who wants to take an idea and turn it into a real business."--Mark Cuban "While most people write a book to make money, it's evident in reading Invent It, Sell It, Bank It! that Lori's goal is to share her secrets with the reader, and make them money."--
More than 6,000 words and phrases that make the difference between "yadda-yadda-yadda" and copy that sells Looking for a better way to say "authentic?" Words That Sell gives you 57 alternatives. How about "appealing?" Take your pick from 76 synonyms. You'll even find more than 100 variations on "exciting." Fully updated and expanded, this edition of the copywriting classic is packed with inspiration-on-demand for busy professionals who need to win customers--by mail, online, or in person. More than 75 lists of powerful and persuasive words and phrases, including 21 new lists for this edition Cross-referencing of categories to jump-start creative thinking A crash course in basic copywriting techniques Helpful lists of commonly misspelled words, confusing words, pretentious phrases to avoid, and more Roget's is fine for writing term papers and letters to the editor, but when it comes to the business of writing copy that translates into sales, there is no substitute for Words That Sell. Find the perfect words and phrases to win over customers Grabbers that get attention: No-risk offer * One day only! * No strings attached! * What have you got to lose? * All the right ingredients * Inside information * Do you enjoy...? * Leap into... Descriptions and benefits that create appeal: Irresistible * winning * zesty * huggable * satisfying * You'll fall in love with...* Your ticket to... * king-size * Gives you the power * baby-soft * Clinchers to win over your customer: Reap the benefits today * Don't miss out! * No risk now, no risk later! * You can do it!* You be the judge * Send for our free catalog * 100% satisfaction guarantee Special strategies that seal the deal: Five-star quality * You're worth it * Don't fall for... * We make life easier * You're one of a select few... * discriminating * Your thoughtful gift
Part emotional intelligence, part politics, part rhetoric, and part psychology, selling ideas is about helping others to engage their minds and imaginations. Shell and Moussa offer a self-assessment to determine which persuasion role fits each reader best and how to make the most of his or her natural strengths.
For those who don’t want their kids to go trick or treating in the streets, their kids can still do this by going to the mall. This is because some shopping malls encourage their tenants to provide candies and other goodies for shoppers. There are also costume parades and contests which the kids will love to watch and maybe win a few prizes. Is it the chance to magically transform yourself into your favorite hero or villain? Of course, costumes are fantastic fun for both kids and adults alike. I am well past trick-or-treating age; in fact, so are my children, but I still love to get all gussied up in a really cool costume every year. Even if I do not have a party to go to, it is still awesome fun to become someone else for a night and lurk behind bushes or wait on the front porch for all the goblins to come hunting their treats. GRAB A COPY TODAY!
Listing more than 1,000 high-powered phrases and slogans, this "idea generator" is perfect for writers of all kinds. The book includes a brief introduction to the basic principles of writing creative copy and then gets to the heart of the matter: phrases that promote products, services, and ideas.
What's YOUR story? In the hypercompetitive world of Silicon Valley, this question has replaced "What's your pitch?" It's another way of asking, "Who are you?" The art of the pitch is nothing short of a survival skill. If an entrepreneur can't convince an investor in 10 minutes that a business idea has potential, that is often the end of it. If a project manager in a large enterprise can't win support from other stakeholders, his or her project is at risk. You always need to be selling yourself, pitching your partners or your clients to work with you, or pitching what makes your new business an exciting and worthwhile investment. You may not realize it right now, but you do have a one-of-a-kind story to tell, one that makes you stand out from everyone else-a unique tale that makes you, your product, or your business unforgettable. In One Perfect Pitch, Marie Perruchet will help you discover it, hone it, and present it, so that you get buy-in from colleagues and potential investors. Learn: - How to mine the worst experiences of your life for your pitch - How to tell me, show me, and sign me up in one minute - How to make a good impression through any medium - The dos and don'ts of pitching etiquette-and how to correct common mistakes - The unspoken rules in Silicon Valley A former mentor at 500 Startups, where she was a pitching coach to world-changing companies at one of the largest incubators in the U.S., Perruchet shares her proven methodology, insider advice, and hands-on exercises. She provides a step-by-step framework that ensures you are pitch perfect whenever you need to sell an idea, a product, a business-or yourself. Marie Perruchet is the founder of One Perfect Pitch, a San Francisco-based consulting firm. Drawing on her experience as a BBC journalist and news correspondent, she works with business executives to shape their stories and deliver effective pitches. As a former mentor at 500 Startups, the largest accelerator program in the U.S., she helped prepare startup founders and entrepreneurs for Demo Day, when they pitch venture capital funds and angel investors. Her clients include multinationals, tech incubators and accelerators, startup founders and entrepreneurs, and portfolio companies. Perruchet also coaches C-level executives from around the world and has been featured in the Wall Street Journal, Marie Claire, and Le Monde.
Halloween is just around the corner. It is a great time to get into the Halloween spirit with some gorgeous and spooky decorations. You don’t really have to spend a fortune on store-bought stuff for Halloween decor this year. Just with a bit of handiwork and creativity, you can make them all by y...
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This is a collection of handmade pumpkin diorama ideas for Halloween home decor. • spooky pumpkin diorama ideas • DIY haunted house diorama ideas • cobweb dioramas and black pumpkin diorama ideas • woodland scene with forest animals into pumpkin shells • crow diorama decorating ideas • shadowbox ...